Right from the source, read on to find out where we’ve been gathering our creative
It’s February, and here in the Great White North, that means one thing: It’s cold, or mild, or wet. We’re not too sure these days, right? While winter is often considered a time to retreat, recharge, and reconnect with ourselves after an exciting summer season, we’ve been energized and seeking inspiration
at every turn.
Our team at Proprint believes that when things are gloomy, it’s important to amp up our doses of creativity in an effort to hold tight to the buzz of excitement that allows us to think and print differently. Don’t worry, we won’t keep it all to ourselves.
Seeing spots? A trip to the optometrist isn’t in your future—but you’re in for a real treat. Last month, the New York City Louis Vuitton flagship store got a serious makeover from the polka-dot princess herself, iconic artist
Yayoi Kusama.
The intersection of retail and art reached new heights. The classic fashion house saw its brick and mortar store transformed into an oddball kaleidoscopic world of hand-painted dots, and was also adorned with reflective mirror balls in the shape of the
brand’s initials, LV.
In a digital landscape filled with endless ways to waste your day, we find comfort in unplugging with practical books that serve us in our daily lives. This month on the reading list? Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear.
This groundbreaking book bills habits as the compound interest of self-improvement—and it’s a page turner. While it’s too soon to comment on the book’s impact on our lives just yet, circle back at the end of the year to see how it changed us for the better.
Shift yourself into the right frame of mind with an eyewear brand that believes craft is a commitment: Jacques Marie Mage. While the brand is known for its bespoke small batch eyewear, our jaws dropped at the sight of its packaging.
Intentional and functional, Jacques Marie Mage provides customers with a beautiful array of custom package options, unique to the frames they purchase. From unique leather cases, to illustrated cleaning cloths, and more—this eyewear magnate spares no details!
Podcasts are one of our preferred mediums to glean insights from people who, frankly, know better than us in their areas of expertise. Lately we’ve been spinning a lot of Under the Influence with Terry O’Reilly. A peak behind the curtain of the ad industry, O’Reilly opens listeners’ minds to plots and schemes that drive great advertising.
Fun Fact: His recent episode about candy bar advertising revealed that the beloved children’s flick, Willy Wonka and the Chocolate Factory, was owned by a candy company. No conflict of interest there!
As we seek to fill our cups this winter, we’re amazed at the phenomenal creative brains out there finding new ways to innovate. The way we see it? During times of creative block or lull, it’s important to look around and recapture what you feel is missing. From in-store art installations, to bespoke package design, the power of the written word, and the understanding of the forces that drive our desire to consume—there’s endless inspiration in the world, you just have to go searching for it.
inspiration this winter.
